Marebleu

Marebleu

Marebleu

Jakarta, Indonesia

Category:

Illustration

2024

Project Year

Mediterranean flair goes digital.

Project Brief

Marebleu loosely translates to “the Blue Sea”, and is a brand for an online storefront that pays visual homage to the 'summery' charm of Southern France and the western coasts of Italy. The brand is built on a love for rustic textures, tranquil scenery, and slow-living aesthetics.

Marebleu loosely translates to “the Blue Sea”, and is a brand for an online storefront that pays visual homage to the 'summery' charm of Southern France and the western coasts of Italy. The brand is built on a love for rustic textures, tranquil scenery, and slow-living aesthetics.

Through a number of different design collaterals and compositions, I aimed to bring a sense of calm and coastal warmth into people’s homes and letting the visuals speak for themselves. The major target was to emulate 'hand-crafted' feel with digital visuals only.

Through a number of different design collaterals and compositions, I aimed to bring a sense of calm and coastal warmth into people’s homes and letting the visuals speak for themselves. The major target was to emulate 'hand-crafted' feel with digital visuals only.

Through a number of different design collaterals and compositions, I aimed to bring a sense of calm and coastal warmth into people’s homes and letting the visuals speak for themselves. The major target was to emulate 'hand-crafted' feel with digital visuals only.

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