Vinsen's Portfolio

Marebleu

2026 • PERSONAL •

The name "Marebleu" loosely translates to "the Blue Sea".

This is a brand that I've been building for my own online storefront since 2023, and pays visual homage to the summery charm of Southern France and the western coasts of Italy. Built on a love for rustic textures, tranquil scenery, and slow-living aesthetics.

The constraint I set myself is to make everything feel hand-crafted without touching a physical surface. It's the project I return to when I want to make something purely on my own terms.

SEE THE BRAND LIVE

Year

2025

Scope

Illustration, Brand Identity, Art Direction

THE SOUL

Every subject carries a feeling: the particular slowness of somewhere warm, somewhere near water, somewhere you don't need to be anywhere else. Not a specific geography, but a certain mood.

THE SOUL

Every subject carries a feeling: the particular slowness of somewhere warm, somewhere near water, somewhere you don't need to be anywhere else. Not a specific geography, but a certain mood.

the subjects

Currently, Marebleu moves between travel vistas, geometric abstractions, and botanical stillness.

Everything is designed in a warm and calming mood to fit in walls, while also offering a variety of

choices for people to select and hang within their homes.

Everything is designed in a warm and calming mood to fit in walls, while also offering a variety of

choices for people to select and hang within their homes.

Everything is designed in a warm and calming mood to fit in walls, while also offering a variety of choices in its subjects.

VECTOR GRAPHICS, MAXIMIZED

Every single piece is done solely with Adobe Illustrator, then printed on FSC-certified 200gsm paper with a natural pine wood frame.

FROM SKETCHES TO REAL WORK

The process usually starts from hand-drawn sketches by yours truly, then translating it into vector and making adjustments here and there.

Scope

Concept & Strategy, Product Design, Brand Design, Visual Engineering

Scope

Concept & Strategy, Product Design, Brand Design, Visual Engineering

HANDCRAFTED FEEL

Even when every piece is digital, the priority lies in making use of textures, organic shapes, and elements that mimic the physical touch because that's the only way the mood translates.

HANDCRAFTED FEEL

Even when every piece is digital, the priority lies in making use of textures, organic shapes, and elements that mimic the physical touch because that's the only way the mood translates.

Hover for sound

Hover for sound

IN THE WILD

Marebleu lives on Etsy and Instagram, where the work meets the people it's made for.

Partnering with Gelato as a third-party vendor, the store can receive orders and print-on-demand to be shipped worldwide, so it finds wherever calm wall it belongs.

NEXT PROJECT

Fairatmos

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